Eccles Jikji Social Impact Challenge
The Adobe Competition is a signature event at the David Eccles Business School, University of Utah Asia Campus. We strongly encourage all UAC students to take part, enhancing their strategic thinking, communication skills, and web development expertise.
While last year’s competition focused primarily on introducing Jikji (직지심경)—the earliest known book printed with metal movable type—this year’s theme takes a technologically inspired approach. Students will create promotional websites using Adobe Express, incorporating trendy digital designs and interactive elements that bring Jikji to life for modern audiences. This fresh perspective highlights the connection between historical heritage and cutting-edge innovation, helping participants showcase Jikji’s remarkable cultural importance in a way that resonates with the digital age.
Register your team by April 9th 12 AM (Midnight).
SCHEDULE
![Information Session [4/4/25 - 12-1pm KST]](https://asiacampus.utah.edu/wp-content/uploads/sites/26/2023/02/kick-off-icon_small.png)
![Kickoff and Design Principles Workshop [4/10/25 - 12PM-1PM KST]](https://asiacampus.utah.edu/wp-content/uploads/sites/26/2023/02/hack-team-icon-small.png)
![Team Presentation [4/18/25 - 1PM-5PM KST]](https://asiacampus.utah.edu/wp-content/uploads/sites/26/2023/02/Asset-3.png)
![Awards Ceremony [4/18/25 - 5PM-6PM KST]](https://asiacampus.utah.edu/wp-content/uploads/sites/26/2023/02/award-icon-small.png)
1st prize
$1000 per person
2nd prize
$500 per person
3rd prize
$300 per person
**Prizes will be awarded as a tuition stipend in the form of a one-time Experiential Learning Scholarship at the University of Utah Asia Campus. All terms and conditions of the U Asia Campus scholarship will apply.
How will this work?
- This is open to any undergraduate student at the University of Utah. Participating students will be divided into teams of 2-3.
- Each team will leverage Adobe Express to create the most effective fundraising website using data and assets from Adobe.
- Teams will compete for one week to see which website is the most effective across key judging categories (provided later).
- Winners will be selected based on judging criteria and prizes will be awarded.
Benefits to you:
- Gain high-demand skills with Adobe Express, data visualization, marketing, and communication. Don’t know Adobe Express? We will teach you in a workshop as well as provide online training from Adobe. Receive a learning badge from Adobe by completing the online training!
- Network with industry leaders. Professionals from Adobe and others.
- Participate in a meaningful social cause to bring awareness on the Jikji and excellence of Korean printing technology.
- All while having a lot of fun, competing with other teams!
DESIGN PRINCIPLES WORKSHOP
Join us to learn basic design principles to enhance your public website to raise awareness of Jikji and Korean printing technology.