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Eccles Jikji Social Impact Challenge

The Adobe Competition is a signature event at the David Eccles Business School, University of Utah Asia Campus. We strongly encourage all UAC students to take part, enhancing their strategic thinking, communication skills, and web development expertise.

While last year’s competition focused primarily on introducing Jikji (직지심경)—the earliest known book printed with metal movable type—this year’s theme takes a technologically inspired approach. Students will create promotional websites using Adobe Express, incorporating trendy digital designs and interactive elements that bring Jikji to life for modern audiences. This fresh perspective highlights the connection between historical heritage and cutting-edge innovation, helping participants showcase Jikji’s remarkable cultural importance in a way that resonates with the digital age.

Register your team by April 9th 12 AM (Midnight).

Team Registration

SCHEDULE

Information Session [4/4/25 - 12-1pm KST]
Information Session [4/4/25 - 12-1pm KST]
U107 Zion Hall, (Snack provided for RSVP) RSVP below.
RSVP
Kickoff and Design Principles Workshop [4/10/25 - 12PM-1PM KST]
Kickoff and Design Principles Workshop [4/10/25 - 12PM-1PM KST]
ZOOM register RSVP at the event website
Team Presentation [4/18/25 - 1PM-5PM KST]
Team Presentation [4/18/25 - 1PM-5PM KST]
Presentation time and details provided directly to registered teams.
Awards Ceremony [4/18/25 - 5PM-6PM KST]
Awards Ceremony [4/18/25 - 5PM-6PM KST]
U104 Chris Ireland Hall, The Awards Ceremony & reception will be held right after the Team Presentations

1st prize

$1000 per person

2nd prize

$500 per person

3rd prize

$300 per person

**Prizes will be awarded as a tuition stipend in the form of a one-time Experiential Learning Scholarship at the University of Utah Asia Campus. All terms and conditions of the U Asia Campus scholarship will apply.

How will this work?

  • This is open to any undergraduate student at the University of Utah. Participating students will be divided into teams of 2-3.
  • Each team will leverage Adobe Express to create the most effective fundraising website using data and assets from Adobe.
  • Teams will compete for one week to see which website is the most effective across key judging categories (provided later).
  • Winners will be selected based on judging criteria and prizes will be awarded.

Benefits to you:

  • Gain high-demand skills with Adobe Express, data visualization, marketing, and communication. Don’t know Adobe Express? We will teach you in a workshop as well as provide online training from Adobe. Receive a learning badge from Adobe by completing the online training!
  • Network with industry leaders. Professionals from Adobe and others.
  • Participate in a meaningful social cause to bring awareness on the Jikji and excellence of Korean printing technology.
  • All while having a lot of fun, competing with other teams!

 

DESIGN PRINCIPLES WORKSHOP

Join us to learn basic design principles to enhance your public website to raise awareness of Jikji and Korean printing technology.

 

Adobe Creative Commons Team

Holly K. Johnson
Holly K. Johnson is the Associate Director of Digital Learning Innovation and Outreach at the University of Utah. In 2021 was named an Adobe Creative Campus Thought Leader and recipient of the 2021 University Connected Learning Innovation Award. She joined the University of Utah in 2010 as an Assistant Professor in Graphic Design. She also worked as an Instructional Consultant at the Center for Teaching Excellence, working with faculty and graduate students, with a specific focus on design thinking as a pedagogical practice. Before receiving her MFA from Utah State University in 2010, she spent seventeen years as a textile apparel and home goods product designer, for three Fortune 500 companies, conducting trend research around the world for global brands. Her passion is identifying new approaches to promote creative agency, and facilitate engaged, meaningful learning experiences, with an interest in community learning spaces for ideation, exploration, iteration with a focus on the pedagogy of play.
Tony Sams
A wandering Buckeye turned Utah enthusiast, I fuse creativity, technology, and education. As Learning Experience Manager at the University of Utah, I lead the Adobe Creative Commons, empowering students through digital storytelling, Al integration, and creative innovation. l've spearheaded projects like the One Button Studio and Virtual Reality Classroom, always pushing the boundaries of learning. A Park City Sailing board member and lifelong adventurer, l find inspiration on the slopes, the water, and behind the lens. New Image: You do not have permission to do that