Eccles- Social Impact Challenge
Adobe Competition is our new tradition and signature event of the University of Utah Asia Campus. Participation of the all UAC students is strongly encouraged so that the students can raise strategic thinking, communication, and web development skills.
This year's topic is Jikji(직지심경). Jikji is the earliest cast-metal type print in the global history well before Gutenburg. However, it is not widely known that Jikji is the earliest and Korean heritage. So, we'd like to raise public awareness of the excellency of Jikji by creating a promotional website using Adobe Express website development tool.
Your tasks will be simple. Study about Jikji. Create a website to promote Jikji. Establish marketing strategy to sell your website with other marketing ideas combined. Pitch your idea in front of the judging panels.
Register your team by April 11th 12 AM (Midnight).
SCHEDULE
1st prize
$1000 per person
2nd prize
$500 per person
3rd prize
$300 per person
**Prizes will be awarded as a tuition stipend in the form of a one-time Experiential Learning Scholarship at the University of Utah Asia Campus. All terms and conditions of the U Asia Campus scholarship will apply.
- This is open to any undergraduate student at the University of Utah. Participating students will be divided into teams of 2-3.
- Each team will leverage Adobe Express to create the most effective fundraising website using data and assets from Adobe.
- Teams will compete for one week to see which website is the most effective across key judging categories (provided later).
- Winners will be selected based on judging criteria and prizes will be awarded.
- Gain high-demand skills with Adobe Express, data visualization, marketing, and communication. Don’t know Adobe Express? We will teach you in a workshop as well as provide online training from Adobe. Receive a learning badge from Adobe by completing the online training!
- Network with industry leaders. Professionals from Adobe and others.
- Participate in a meaningful social cause to bring awareness on the Jikji and excellence of Korean printing technology.
- All while having a lot of fun, competing with other teams!
DESIGN PRINCIPLES WORKSHOP
Join us to learn basic design principles to enhance your public website to raise awareness of Jikji and Korean printing technology.